KW Now Weekly News

This weekly email blast was initially a place where agents could find links to recent blog posts, upcoming training, and KW press. I redesigned and built a responsive email template, and worked with the marketing team to refine content and improve engagement.

With regular A/B testing, the newsletter evolved to include free downloads, more curated stories, and personal touches like names and emojis. The newsletter now consistently performs at rates well above the industry standard.

View live examples →

KW Now | 2017-18 FR19 Email Preview KW Now 2019